Interviews

Russell – CMO at Cresta – On Scaling B2B Marketing with AI, Bold Messaging & Human Leadership

Russell, welcome to MartechHeads! Let’s kick off with your journey—how did you find your way into B2B tech marketing, and what brought you to your current role at Cresta? Thanks for having me! My...

Catalina Salazar, Global Head at Wolt Ads, on the Next Wave of Retail Media, First-Party Data, and Adtech Innovation

Catalina, welcome to MartechHeads! Let’s start with your background. Tell us about your journey across the martech and adtech world—and your role today at Wolt Ads. Thanks for having me! I’m Catalina...

Steve Sturges, CMO at Paycom, on Building Bold Brands, Smarter MarTech, and Leading with Curiosity

Welcome, Steve! Let’s kick this off with your marketing journey—how did it all lead to your role as CMO at Paycom? Thanks! I come from the agency world originally. I spent years running my own firm...

Shachar Orren, CMO & Co-Founder at EX.CO, on Video, AI, and the Evolving Future of Content Monetization

Let’s start with your journey—how did EX.CO come to life, and how has your mission evolved over the years? EX.CO is a video technology platform purpose-built for publishers, and we’ve been on this...

Wain Kellum, CEO at Canto, on the Future of DAM Platforms and the Role of AI in Intelligent Content Management

Wain, great to have you with us! Tell us a bit about your background and your journey to becoming CEO at Canto. I’ve had the opportunity to help build over two dozen software companies throughout my...

Mattia Santin, CMO at Hotjar, on the Future of AI in Martech and Human-Centered B2B Strategy

Welcome, Mattia! Let’s begin with your marketing journey and what you’re focused on today at Hotjar. I’m currently leading the marketing team at Hotjar, where I’ve been since late 2022. My journey has...